A survey carried out by Unique Venues of London (UVL) and The Westminster Collection (TWC) has found out that London venues are confident 2011 will be a strong year for the corporate event business.
The survey questioned over 100 venues found 55% of venues recorded a reduction in corporate bookings in 2009, but the majority are hopeful for 2011 and report that demand is currently steady.
“Whilst it is undeniable that the recent recession has seen some venues struggle in the marketplace, this survey does highlight the confidence in the corporate market moving forwards and the fundamental role of Visit London et al,” said UVL chairman Lisa Hatswell in Event Magazine.
“It is therefore crucial that venues like ours, alongside key industry bodies, continue to express the need for funding in the capital and ensure that business tourism can continue to grow.”
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